Skip to main content
Jaime.Deezer
Community Manager
Community Manager
November 10, 2023

New logo: Explanations đź’ś

  • November 10, 2023
  • 529 replies
  • 16272 views
New logo: Explanations đź’ś

After the announcement of the new logo and the new identity of Deezer, we took the time to read all your comments and feedback in order to address your concerns and understand your feelings


Opinions are very divided and several details were pointed out, including one that came up quite often: Why did you choose a heart đź’ś?
One comment cited “there is a more distant connection to music compared to the old logo”

 

The beating purple heart simply represents love and passion for music. The shapes of the logo vary to signify musical rhythms. Its movement and pulsing quality directly reflect the essence of music and the human response to the listening experience, much like a heartbeat.
 


Another question was “why did you decide to change everything/what is the purpose of this new identity?”

Deezer helps you “be and belong,” going beyond streaming to empower fans, artists and partners to express themselves and connect through our products and services.

Refreshing our visual identity is essential as we enter this new era for Deezer. This allows us to connect emotionally with music fans, artists and strategists through visual cues that let people know that with Deezer they can experience music, not just listen to it.
 

“The choice to have prioritised this change was not the best, it would have been good to strengthen the user experience rather than degrade it.”

Satisfying our users experience is indeed crucial. Development and modification choices can be complex, which means that the change itself was so significant that some bugs crept in during this transition. All have been flagged by our developers and technicians, who are already fixing these errors.

 

The identity change will be present in all future app updates. We hope you will adopt the new design and enjoy the new Deezer experience.

We adopt this new identity with pride, and although not everyone likes it yet, we still hope to find a place in your hearts đź’ś.

 

 

 

    529 replies

    Roadie
    November 8, 2023

    Who has decided, thai I find it OK with a purple heart as a logo for Deezer?

    Why can’t I choose my own skins and layout on the web applikation??

    This few things is enough for me to find another streamer than Deezer!!

     

    Any one with the same problems?

    Roadie
    November 8, 2023

    Hope this feedback will get to the product team.
    As a product designer, need to admit - my favorite app looks awful now, starting with logo, fonts (some styles are missing in other languages), mess with the icons (different line width and proportions). Previous coral color was much better than new purple (distracting eyes). All UI elements are bigger - no free space left. UI is too crowded.

    Think it’s  time to fire your design lead. Please bring back old version or make toggle to switch.

    Guitar Hero
    November 8, 2023

    The font design is really unfortunate and the whole thing looks quite cheap right now.

    The comparisons to Fortnite UI are accurate.

     

    Also I think not having the favorite albums, tracks etc. available right on the front page is an outrageously bad UI choice.

    For me the FLOW things are absolutely useless and now take almost half of the front page.

     

    The familiarity and minimalism of the user interface were the only things keeping me on this platform while constantly being bombarded by Spotify links from my friends.

    Please fix.

    Guitar Hero
    November 8, 2023

    I agree. The new logo looks awful, the old one was much nicer. Why not let us choose?

    Guitar Hero
    November 8, 2023

    Also agree here,

     

    The app itself looks nice but the logo does not

    Hitmaker
    November 8, 2023

    Just updated the app to a rather generic heart shape (I can live with that) but where is the album duration gone? I used to slide the album cover to see it, but I can't find it anywhere now. 

    Rising Star
    November 8, 2023

    I’m sorry, but the new logo is awful. Does not represent a music app, but looks like a dating app for a specific demographic. Please let us choose which logo to use.

    Meesha
    Hitmaker
    Hitmaker
    November 8, 2023

    Exactly as paetkaa says, I migrated from Spotify to Deezer specifically because at the time Spotify’s UI was very bad and Deezer’s was super clean and simple. Now it’s a cartoonish bright purple mess that’s harder to navigate and look at and read. At least if the purple could be changed to some muted color, the red was fine. Title font looks childish, logo looks like a dating app and the whole branding is lost. Now it’s like any other generic app...

    Roadie
    November 8, 2023

    I agree with a lot of the opinions here but the one that strikes me the most is that the design looks cheap, especially in the browser.

     

    It seems like a forced redesign under some tough constraints. Be they time, money or directive.

     

    I’m honestly hoping they’ll consider redoing the design even if it takes a year or two.Maybe spare some small improvements on the current design in the mean time.

    Hitmaker
    November 8, 2023

    What features were taken away on Android?

    Anything added?

    Was anything changed “under the hood?” That hope to better speed or something?

    I don’t like the logo. I liked the old one.

    One wonders what their goal was with this change, literally. They had a reason. I’d like to hear it.Â