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New logo: Explanations 💜

  • 10 November 2023
  • 528 replies
  • 12210 views
New logo: Explanations 💜
Jaime.
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Userlevel 7
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After the announcement of the new logo and the new identity of Deezer, we took the time to read all your comments and feedback in order to address your concerns and understand your feelings


Opinions are very divided and several details were pointed out, including one that came up quite often: Why did you choose a heart 💜?
One comment cited “there is a more distant connection to music compared to the old logo”
 

The beating purple heart simply represents love and passion for music. The shapes of the logo vary to signify musical rhythms. Its movement and pulsing quality directly reflect the essence of music and the human response to the listening experience, much like a heartbeat.
 


Another question was “why did you decide to change everything/what is the purpose of this new identity?”

Deezer helps you “be and belong,” going beyond streaming to empower fans, artists and partners to express themselves and connect through our products and services.

Refreshing our visual identity is essential as we enter this new era for Deezer. This allows us to connect emotionally with music fans, artists and strategists through visual cues that let people know that with Deezer they can experience music, not just listen to it.
 

“The choice to have prioritised this change was not the best, it would have been good to strengthen the user experience rather than degrade it.”

Satisfying our users experience is indeed crucial. Development and modification choices can be complex, which means that the change itself was so significant that some bugs crept in during this transition. All have been flagged by our developers and technicians, who are already fixing these errors.

 

The identity change will be present in all future app updates. We hope you will adopt the new design and enjoy the new Deezer experience.

We adopt this new identity with pride, and although not everyone likes it yet, we still hope to find a place in your hearts 💜.

 

 

 

528 replies

T
Rank

After the announcement of the new logo and the new identity of Deezer, we took the time to read all your comments and feedback in order to address your concerns and understand your feelings


Opinions are very divided and several details were pointed out, including one that came up quite often: Why did you choose a heart 💜?
One comment cited “there is a more distant connection to music compared to the old logo”
 

The beating purple heart simply represents love and passion for music. The shapes of the logo vary to signify musical rhythms. Its movement and pulsing quality directly reflect the essence of music and the human response to the listening experience, much like a heartbeat.
 


Another question was “why did you decide to change everything/what is the purpose of this new identity?”

Deezer helps you “be and belong,” going beyond streaming to empower fans, artists and partners to express themselves and connect through our products and services.

Refreshing our visual identity is essential as we enter this new era for Deezer. This allows us to connect emotionally with music fans, artists and strategists through visual cues that let people know that with Deezer they can experience music, not just listen to it.
 

“The choice to have prioritised this change was not the best, it would have been good to strengthen the user experience rather than degrade it.”

Satisfying our users experience is indeed crucial. Development and modification choices can be complex, which means that the change itself was so significant that some bugs crept in during this transition. All have been flagged by our developers and technicians, who are already fixing these errors.

 

The identity change will be present in all future app updates. We hope you will adopt the new design and enjoy the new Deezer experience.

We adopt this new identity with pride, and although not everyone likes it yet, we still hope to find a place in your hearts 💜.

 

 

 

Can I change the colour from purple? I don't like people or pink. They are horrible colours. Is this possible to do individually in settings? 

A
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Userlevel 4
Badge +3

Please return playlist information on android 

I am very glad that this feature is back in beta, but please make sure that you need a shorter swipe to go to the information about the playlist, because when it is like this, the page refresh is often turned on and it is very inconvenient. 

I also expect other improvements in future updates 

 

R
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Userlevel 4
Badge

Some of the comments about it relating to some sectors of the community are quite frankly disgusting and completely agree with @GropplerZorn . 

 

 

 

 

 

Disgusting? I don’t know which comments you are referring to, but it is a well known psychological fact that the majority of men (don’t ask me why) hate purple (except for Prince). Stop making this political. People seem to prefer the old logo with its rainbow colors and clear indication of being a music app with the shape of a soundwave. If rainbow colors isn’t inclusive in this day and age, I don’t know what is. 86% so far hate the new app design. Me included. Back in the day I chose Deezer because of its beautiful, clear design. I hated Spotify’s Fisher Price look and Apple’s usability was a nightmare. For the same reason I am now ending my subscription with Deezer. I just don’t like the feel of the app anymore.
 

Oh, and one of the biggest draws towards Deezer was the collaborative playlists. That is coming to Apple Music next month. A dangerous time for Deezer to make such a drastic design change. 

A
Rank

It's a kind of drama for me, I use for my classes and we really need to know duration! 

A
Rank

Exactly as paetkaa says, I migrated from Spotify to Deezer specifically because at the time Spotify’s UI was very bad and Deezer’s was super clean and simple. Now it’s a cartoonish bright purple mess that’s harder to navigate and look at and read. At least if the purple could be changed to some muted color, the red was fine. Title font looks childish, logo looks like a dating app and the whole branding is lost. Now it’s like any other generic app...

100% agreement. 

 

When I was deciding what app to stream, I chose Deezer because the UI/UX look was almost perfect.

This shoddy re-design ruined it all.

It was time for a change (I'm going to look for a tool to transfer my data to someone else).

I also 100% agree with this statement above. I wanted to write the same.
Moreover, I cannot recommend Deezer any more as I fee embarrass about its UI.
I am about to leave Deezer now...

L
Rank
Userlevel 2

This doesn’t clarify. This is absolutely pants if I’m honest. The font choice is awful, the logo is just as bad. The play/skip/rewind and all little buttons have an awful curve to them. I struggled to find the playlists I wanted for a while. This feels really cheap if I’m honest. I’ve had Deezer for years, since maybe 2016. Between these years I’ve used Spotify on the odd occasion when I’ve had a few free months premium on it. This change has now completely justified my move to Spotify. As of 2024 I’ll be off this platform. Incredibly disappointed with the change as are many others :/

E
Rank

Deezer looked great before. I don't know if anyone else noticed, but when I go into my personal playlists, I try to scroll down and it just decided to scroll up and make me choose the wrong song. Very inconvenient. 

I hate the new font. Please don't just call yourself 'unique', Deezer, because it's giving 'going through a phase' vibes.

Thank you, - loyal Deezer premium member.

S
Rank

Unless this train wreck of a redesign is reverted by the time my annual subscription is up I will be migrating off Deezer. I originally joined Deezer after my girlfriend recommended it due to the lyrics being available but now that it not even a feature as all platforms do it now (afaik). Flow is (was?) awesome.

I thought I missed the joke when I saw the purple heart thiking it was maybe a temporary halloween update.

E
Rank

ITS SO CRINGE 🤮🤮

S
Rank
Userlevel 1

I downloaded an older APK from 3rd party app market and I'm not gonna update until design changed

D
Rank

They’re turning into gayzeer

L
Rank

It’s fucking HORRIBLE! Hey, Deezer idiots, stop! We aren’t 12 year-old girls! For God’s sake, the world has gone mad.

My feelings are the same. Now Deezer looks Childish. Infantile. Awful. Who did it and what for ?! I will never like it and never will accept it. Brrrr. I make decision about my feelings and my “hearts” are red.

Jacke le Mort
Rank
Userlevel 2

lol, “we don’t care about y’all think”, well goodbye

O
Rank
Userlevel 1

While I do not give a crap about the logo, I do care about the fidelity tag being removed.  With a large portion of the catalogue being in hi-res Deezer was a good service.  Now I have no confirmation whether I am listening to Hires/flac or not. People used to think AM radio was good too.

 

Qobuz here I come when my subscription is up.

lm41
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Userlevel 5
Badge +2

While I do not give a crap about the logo, I do care about the fidelity tag being removed.  With a large portion of the catalogue being in hi-res Deezer was a good service.  Now I have no confirmation whether I am listening to Hires/flac or not. People used to think AM radio was good too.

 

Qobuz here I come when my subscription is up.

I don't know what you mean. The HIFI Tag is still there on my end ¯\_(ツ)_/¯

awesomemac
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Userlevel 7
Badge +5

So you are going to Qobuz only because the HiFi tag is gone? Why not report this to Deezer and if nothing happens, then make your choice? 

O
Rank
Userlevel 1

While I do not give a crap about the logo, I do care about the fidelity tag being removed.  With a large portion of the catalogue being in hi-res Deezer was a good service.  Now I have no confirmation whether I am listening to Hires/flac or not. People used to think AM radio was good too.

 

Qobuz here I come when my subscription is up.

I don't know what you mean. The HIFI Tag is still there on my end ¯\_(ツ)_/¯

Where?  I am on Android 14.  Provide screen shot if you can, or description of where it got to in the new UI.

 

Much appreciated 👍

O
Rank
Userlevel 1

So you are going to Qobuz only because the HiFi tag is gone? Why not report this to Deezer and if nothing happens, then make your choice? 

I thought I just did, assuming they read community comments.

lm41
Rank
Userlevel 5
Badge +2

While I do not give a crap about the logo, I do care about the fidelity tag being removed.  With a large portion of the catalogue being in hi-res Deezer was a good service.  Now I have no confirmation whether I am listening to Hires/flac or not. People used to think AM radio was good too.

 

Qobuz here I come when my subscription is up.

I don't know what you mean. The HIFI Tag is still there on my end ¯\_(ツ)_/¯

Where?  I am on Android 14.  Provide screen shot if you can, or description of where it got to in the new UI.

 

Much appreciated 👍

I see that there is a bug displaying the HIFI tag. Sometimes it works at the first Time, sometime only at the thirdish time. But it is definitevely there. 🤷‍♂️

awesomemac
Rank
Userlevel 7
Badge +5

While I do not give a crap about the logo, I do care about the fidelity tag being removed.  With a large portion of the catalogue being in hi-res Deezer was a good service.  Now I have no confirmation whether I am listening to Hires/flac or not. People used to think AM radio was good too.

 

Qobuz here I come when my subscription is up.

I don't know what you mean. The HIFI Tag is still there on my end ¯\_(ツ)_/¯

Where?  I am on Android 14.  Provide screen shot if you can, or description of where it got to in the new UI.

 

Much appreciated 👍

I see that there is a bug displaying the HIFI tag. Sometimes it works at the first Time, sometime only at the thirdish time. But it is definitevely there. 🤷‍♂️

@lm41 Same here. The HiFi tag is there, but sometimes it doesn’t show. When you try for a second time, it is there.

 

 

awesomemac
Rank
Userlevel 7
Badge +5

 

The same here. It’s gone on the Android update (even the releasedate is gone).

Still visible on the web, Mac and on iOS.

Hopefully it will be fixed soon in an update.

 

Web:
 

 

iOS:

 

 

 

 

 

 

O
Rank
Userlevel 1

While I do not give a crap about the logo, I do care about the fidelity tag being removed.  With a large portion of the catalogue being in hi-res Deezer was a good service.  Now I have no confirmation whether I am listening to Hires/flac or not. People used to think AM radio was good too.

 

Qobuz here I come when my subscription is up.

I don't know what you mean. The HIFI Tag is still there on my end ¯\_(ツ)_/¯

Where?  I am on Android 14.  Provide screen shot if you can, or description of where it got to in the new UI.

 

Much appreciated 👍

I see that there is a bug displaying the HIFI tag. Sometimes it works at the first Time, sometime only at the thirdish time. But it is definitevely there. 🤷‍♂️

Thank you!  Third time did it.

 

BTW good music choice!

Leonídia.Deezer
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Userlevel 7
Badge +5

Hi @Twan Stekelenburg @  @EPSILXN187 @Anechka, thanks for your message. Also, a big thanks @Captain_Eric1 @awesomemac  for your help.

Indeed, with the latest update, some album and playlist information disappeared from the app.

However, in the beta version, this information is already visible again.

We're keeping an eye on these issues and working to resolve them as quickly as possible.

 

Leonídia.Deezer
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Userlevel 7
Badge +5

Hi @Anechka, thanks for choosing Deezer!😀💜

If you're thinking about using Deezer for classes, just a heads up: our Terms of Use (Article 1) specify that the Site and App are meant for personal and private use only. That means using it in public spaces or for business is a no-go.

If you're keen on a business service, fill out this form ➡ dzr.fm/brandsolution.

Let me know if you need more info!

A
Rank
Userlevel 4

No one in their right mind could possibly think this looks good:

It looks AWFUL. I already removed half my shortcut widgets and moved them all to a secondary page on my home screen so I don’t have to look at them all the time, but I’m still very unhappy with how this has ruined the look of my phone. Why purple? Why TWICE the size of every other icon? The rainbow EQ icon worked. It matched every theme. This is terrible. Just awful.

 

Nice to see an Agalloch fan though 😎

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