Skip to main content
One Hit Wonder
October 19, 2021

Price Increase

  • October 19, 2021
  • 69 replies
  • 3361 views

Anyone else had an email, stating there will be an increase in monthly subscription, from November, of £2.00? Apparently, Deezer are investing in HiFi quality sound, as a sweetener. I for one, will be moving on elsewhere

This topic has been closed for comments - the content may no longer be relevant or up-to-date, so please search for keywords so that you can find a newer post or look below for a direct link
Pinned Reply By

Hello everyone!

Deezer is gradually switching to new subscription and price models.
This means that in the future there will be ‘Premium including HiFi’. Compared to the current subscription Deezer HiFi, it will then be cheaper.
The classic premium subscription will actually be a bit more expensive.

The market is changing rapidly. Fired by Apple Music and Amazon, it feels like all customers want to get at least HiFi/HiRes standard delivered. Deezer now takes this into account accordingly.

The next countries in which the subscriptions will be switched are Ireland and South Africa*.

If you do not agree with the new pricing models, you can of course switch to another provider. Unfortunately, there will never be 100% satisfaction. :expressionless:

 

*Edit: and UK

69 replies

Guitar Hero
November 11, 2021

Just read a similar email. I'm on a family plan which is apparently going up by £3 per month! So it's gone from being one of the cheapest services to the most expensive.

 

Terribly worded email from Deezer with the price rise mentioned in the last paragraph.

 

I suspect there will be a lot of cancellations as a result of this. I'll be one of them.

I’m on the same boat and currently studying the option to change to Amazon or Apple music. My Family plan is going from €14,99 to €18,99 suddenly (I’m based in Ireland). The price increase, the way they communicate it… it is all wrong and unfair for the customers. Outrageous!

Jaime.Deezer
Community Manager
Community Manager
November 12, 2021

@Priscila Di Luca We are adjusting prices in a number of our markets. The audio streaming industry has had unchanged prices for over 10 years and we need to make sure that we can continue supporting the artists we love and investing in improvements and features that audio fans love. 
This decision reflects the wider realities and evolution of our industry and the fact that we are a challenger and need to stay ahead of our competitors to continue growing.
Thanks 
:nerd:

Guitar Hero
November 13, 2021

@Priscila Di Luca We are adjusting prices in a number of our markets. The audio streaming industry has had unchanged prices for over 10 years and we need to make sure that we can continue supporting the artists we love and investing in improvements and features that audio fans love. 
This decision reflects the wider realities and evolution of our industry and the fact that we are a challenger and need to stay ahead of our competitors to continue growing.
Thanks 
:nerd:

 

It’s sad to see that you and your Customer Support are only copying and pasting the same poor message in all channels. This just shows how you’re not listening to the community and honoring our subscriptions. You could raise the price, that’s fair, but should at least have given us paying customers time to decide if we want to accept that or not. If we have budget to accommodate this change or not. Must say, this was a low move. 

Especially because it was explicitly mentioned by Deezer chief commercial officer Laurence Miall d’Aout, “Deezer isn’t going to raise prices in the middle of the pandemic” and that if “we ever were to increase prices, we would give our users a three-month heads up to make sure that it doesn’t come as a surprise” 

So, based to that, how come I was only notified about this change - that will make an instant impact on my monthly budged - last month, precisely on October 12th? 

2) Also, it is mentioned on the email that "This update will allow us to deliver even more value for your membership" however, what exact improvements you will add onto my subscription with this price increase? What exact improvements I will see as a paying customer? 

 

 

 

Ultimate Superstar
November 13, 2021

@Priscila Di Luca We are adjusting prices in a number of our markets. The audio streaming industry has had unchanged prices for over 10 years and we need to make sure that we can continue supporting the artists we love and investing in improvements and features that audio fans love. 
This decision reflects the wider realities and evolution of our industry and the fact that we are a challenger and need to stay ahead of our competitors to continue growing.
Thanks 
:nerd:

 

It’s sad to see that you and your Customer Support are only copying and pasting the same poor message in all channels. This just shows how you’re not listening to the community and honoring our subscriptions. You could raise the price, that’s fair, but should at least have given us paying customers time to decide if we want to accept that or not. If we have budget to accommodate this change or not. Must say, this was a low move. 

Especially because it was explicitly mentioned by Deezer chief commercial officer Laurence Miall d’Aout, “Deezer isn’t going to raise prices in the middle of the pandemic” and that if “we ever were to increase prices, we would give our users a three-month heads up to make sure that it doesn’t come as a surprise” 

So, based to that, how come I was only notified about this change - that will make an instant impact on my monthly budged - last month, precisely on October 12th? 

2) Also, it is mentioned on the email that "This update will allow us to deliver even more value for your membership" however, what exact improvements you will add onto my subscription with this price increase? What exact improvements I will see as a paying customer? 

 

 

 

I run budgets myself.

This is how I don’t stay poor or paycheck to paycheck. They indeed sent message of price raise just when it was about to go live. Poor decision. I needed in a hurry to make sure from which area in my budget I will cover €1 increase for almost nothing. I don’t use Hi Fi too much to really enjoy it.

I decided to change since other company has been running same increase for the longer time, but their app seems to suit my needs better. I did take that €1 from other budget area, so solved.

It’s sad that customer care are too easy to copy paste.

When I worked in customer care services, not at Deezer, I never copypasted anything.

I was getting constant high customer rates because of personal help.

I hope Deezer can learn something from it.

Jaime.Deezer
Community Manager
Community Manager
November 14, 2021

@Priscila Di Luca I understand your frustration and get your point about the same response from CC and here in the Community. However, that’s an official reply from our PR department and we just provide the exact same message to all our users in order to be aligned and avoid any misunderstanding
We are the only independent global challenger left in the audio streaming industry, which is fast and changes everyday. We understand that you were not given 3 month notice on price increase as promised in May, but we had to adapt to the current competitive landscape. That’s why we’ve chosen to make HiFi part of all our subscriptions in your country and adjust the price point.
Thanks :)

 

Roadie
November 28, 2021

So put up the prices, just checked all my emails and not one from you telling me if the price increase. Surely that's stealing taking extra money without telling them. Check my spam folder too. Your robbing gits. Bye bye deezer. 

Ultimate Superstar
November 28, 2021

So put up the prices, just checked all my emails and not one from you telling me if the price increase. Surely that's stealing taking extra money without telling them. Check my spam folder too. Your robbing gits. Bye bye deezer. 

Sad to see you go. Price increase is never good uninformed. I hope you can find solution.

Rising Star
November 28, 2021

Posters are mentioning £2 and £3 here. Has the UK now been included in the new HiFi plan?

@dee_dirk You mention Deezer taking into account the need for HiFi and HiRes quality above. Does that mean that Deezer will be increasing the quality of their output up to 24-bit/192khz from 16-bit/44.1Khz Flac? 

there is no improvement in output. unless i am sitting there with a device to measure this supposed ‘improvement’ i cannot detect it. also, shouldn’t i be able to choose this? shouldn’t the app have notified me, and not a shitty email which is trying to tell me that i am benefitting from their price hike. this is bullshit, i have already cancelled by subscription. i will go elsewhere. deezer can kiss my ass. i was happy with the service up until this deception.

Rising Star
November 28, 2021

So put up the prices, just checked all my emails and not one from you telling me if the price increase. Surely that's stealing taking extra money without telling them. Check my spam folder too. Your robbing gits. Bye bye deezer. 

the email in question is one banging on about some hifi bullshit. at the end of the email they state that the prices are going up, and that os apparently for our benefit. i’m so insulted,  i have cancelled my subscription. 

Rising Star
November 28, 2021

@Priscila Di Luca I understand your frustration and get your point about the same response from CC and here in the Community. However, that’s an official reply from our PR department and we just provide the exact same message to all our users in order to be aligned and avoid any misunderstanding
We are the only independent global challenger left in the audio streaming industry, which is fast and changes everyday. We understand that you were not given 3 month notice on price increase as promised in May, but we had to adapt to the current competitive landscape. That’s why we’ve chosen to make HiFi part of all our subscriptions in your country and adjust the price point.
Thanks :)

 

i’m sorry but this answer is not helpful and does not acknowledge that apps can be a treat - a few quid a month can make a difference over a year. i have direct debits set up. if these go over, i can be in big trouble. why didn’t you add a banner to the app and a link so that people can make a decision? why didn’t you make the hifi thing optional? why has it been in operation for a month now without it causing any meaningful difference to the quality of the app? 

if i had been notified last month i would have suspended my subscription and looked for another service for the new year. now i have given you an extra two pounds. a bus ticket to work over here costs a little more than that. i am currently not using this, but still feel that i need to let you know as you live in america. i have notified my friend who gets paid over the week, and she’ll need to think about whether or not she’ll be keeping you on her phone. this is a joke. 

i don’t appreciate being deceived by a company like this. especially one that i have been paying for months. that email which was sent out was insulting to the intelligence of the people you sent them to. re-read it. it is awful. whoever signed it off is insensitive and does not seem to understand the customer base. 

the lack of notification for the massive price hike is infuriating. i’d rather go without than pay it.