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Jaime.Deezer
Community Manager
Community Manager
November 10, 2023

New logo: Explanations ๐Ÿ’œ

  • November 10, 2023
  • 529 replies
  • 16274 views
New logo: Explanations ๐Ÿ’œ

After the announcement of the new logo and the new identity of Deezer, we took the time to read all your comments and feedback in order to address your concerns and understand your feelings


Opinions are very divided and several details were pointed out, including one that came up quite often: Why did you choose a heart ๐Ÿ’œ?
One comment cited โ€œthere is a more distant connection to music compared to the old logoโ€

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The beating purple heart simply represents love and passion for music. The shapes of the logo vary to signify musical rhythms. Its movement and pulsing quality directly reflect the essence of music and the human response to the listening experience, much like a heartbeat.
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Another question was โ€œwhy did you decide to change everything/what is the purpose of this new identity?โ€

Deezer helps you โ€œbe and belong,โ€ going beyond streaming to empower fans, artists and partners to express themselves and connect through our products and services.

Refreshing our visual identity is essential as we enter this new era for Deezer. This allows us to connect emotionally with music fans, artists and strategists through visual cues that let people know that with Deezer they can experience music, not just listen to it.
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โ€œThe choice to have prioritised this change was not the best, it would have been good to strengthen the user experience rather than degrade it.โ€

Satisfying our users experience is indeed crucial. Development and modification choices can be complex, which means that the change itself was so significant that some bugs crept in during this transition. All have been flagged by our developers and technicians, who are already fixing these errors.

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The identity change will be present in all future app updates. We hope you will adopt the new design and enjoy the new Deezer experience.

We adopt this new identity with pride, and although not everyone likes it yet, we still hope to find a place in your hearts ๐Ÿ’œ.

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    529 replies

    WinReset
    Guitar Hero
    Guitar Hero
    November 17, 2023

    They deleted the posts of many people saying that the redesign sucks.

    Heck, I made a post, got a reply from Felipe9999, Deezer told me via email, that Felipe9999 replied, I go to reply, and it shows up with a โ€œPage not foundโ€.ย 

    Iโ€™m going to say it once and for all, just use freakinโ€™ Spotify or YouTube Music, or we could back to buying/pirating musicย and ripping them with Windows Media Player.

    I like Lemon Tree by Fools Garden. - WinReset
    WinReset
    Guitar Hero
    Guitar Hero
    November 17, 2023

    Alright so, i have been a longtime Deezer user (since 2016), and a new community user. Now, i actually liked the old Deezer logo with the bars and capitalized text. And now, everything is purple, and the logo is a freakinโ€™ heart, and theyโ€™re using what looks like the Fortnite font, and it just dosenโ€™t look good at all.

    Alright, looks like they deleted my post, and made into a reply.

    I like Lemon Tree by Fools Garden. - WinReset
    Rising Star
    November 17, 2023

    This was the URL for the user poll that Deezerโ€™s staff deleted:
    https://en.deezercommunity.com/features-feedback-44/opinions-about-the-new-visual-identity-of-deezer-77734

    ย 

    The wayback machine archived it on November 10th, when it was still active
    https://web.archive.org/web/20231110071026/https://en.deezercommunity.com/features-feedback-44/opinions-about-the-new-visual-identity-of-deezer-77734

    They also silently edited the text in one of my comments, and I suspect they will edit or delete this comment as well. I have just saved this thread on archive.org, so weโ€™ll be able to see what they change.

    I'll redo the poll, but they will delete again.

    Rising Star
    November 17, 2023

    This was the URL for the user poll that Deezerโ€™s staff deleted:
    https://en.deezercommunity.com/features-feedback-44/opinions-about-the-new-visual-identity-of-deezer-77734

    ย 

    The wayback machine archived it on November 10th, when it was still active
    https://web.archive.org/web/20231110071026/https://en.deezercommunity.com/features-feedback-44/opinions-about-the-new-visual-identity-of-deezer-77734

    They also silently edited the text in one of my comments, and I suspect they will edit or delete this comment as well. I have just saved this thread on archive.org, so weโ€™ll be able to see what they change.

    I'll redo the poll, but they will delete again.

    Opinions about the new visual identity of Deezer (Again) | Deezer Community, bringing music lovers together

    Guitar Hero
    November 17, 2023

    The new design isnโ€™t greatโ€ฆย but the absolute worst part is that people not using playlist are completely left out.

    Itโ€™s completely counter intuitive to find albums and artists now.

    You have 3 options :

    • add artistsย and albums bellow download
    • add an option to revert back to the old layout (with all the favorites link)
    • (best) allow the user to chose which favorite they prefer (artist, albums, track, playlist) with a search bar

    the last one would be a MAJOR UIโ€ฏimprovement: being able to fire up deezer and filter your desired artist right away would be fantastic (and no, the global search isnโ€™t an option, it barely works)

    kow
    Guitar Hero
    Guitar Hero
    November 17, 2023

    Please get rid of this terrible design decision that allows you to accidentally change songs while trying to bring up the now playing because thereโ€™s now a gap and the now playing bar isnโ€™t locked to the bottom. I have no idea how this design change managed to get past QA testing. Surely this is purely aesthetic and was not a change made with actual user input in mind. Thereโ€™s a reason why every single podcast/music app doesnโ€™t have an open space here.

    ย 

    I WANT to use Deezer and not Spotify or something else, but it should be usable and not have poorly designed UI.

    Deezer is ruining the user experience with it's new UI.
    Roadie
    November 17, 2023

    After the new update I have left it to marinate to see if I could try and get used to it. However, this new update is a calamity. I cannot get used to it. The fonts, the logo, the functionality its all atrocious.ย 

    I have decided to pack my deezer bags and move onto something else. Currently exploring YT music and Amazon Music.

    Guitar Hero
    November 17, 2023

    After the new update I have left it to marinate to see if I could try and get used to it. However, this new update is a calamity. I cannot get used to it. The fonts, the logo, the functionality its all atrocious.ย 

    I have decided to pack my deezer bags and move onto something else.

    Same for me. Looking at the comments in Play Store, it's obvious that Deezer won't change their new logo at least. So they will stick with their new brand identity (at least based on their comments).

    Well, I have decided to move on as well. However this move reminded me on how dependent I am on these streaming services, especially as a music lover. You can't be sure that provider X won't change anything, might it be UI, quality or whatever. So while moving on, I decided to buy more music I like in future to be more independent :-).

    Hitmaker
    November 17, 2023

    Hey deezer, where did all of those threads of negative feedback go, you requested feedback in the play stores review via Deezer community. Didn't like the feedback then deleted it.

    Roadie
    November 18, 2023

    The new logo has the color of the peace and Christianity movement in Germany. While I don't have a problem with these ideas, the logo is too political for me when I simply want to listen to music. The old logo was much better.