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Jaime.Deezer
Community Manager
Jaime.Deezer
Community Manager
November 10, 2023

New logo: Explanations 💜

  • November 10, 2023
  • 529 replies
  • 16273 views
New logo: Explanations 💜

After the announcement of the new logo and the new identity of Deezer, we took the time to read all your comments and feedback in order to address your concerns and understand your feelings


Opinions are very divided and several details were pointed out, including one that came up quite often: Why did you choose a heart 💜?
One comment cited “there is a more distant connection to music compared to the old logo”
 

The beating purple heart simply represents love and passion for music. The shapes of the logo vary to signify musical rhythms. Its movement and pulsing quality directly reflect the essence of music and the human response to the listening experience, much like a heartbeat.
 


Another question was “why did you decide to change everything/what is the purpose of this new identity?”

Deezer helps you “be and belong,” going beyond streaming to empower fans, artists and partners to express themselves and connect through our products and services.

Refreshing our visual identity is essential as we enter this new era for Deezer. This allows us to connect emotionally with music fans, artists and strategists through visual cues that let people know that with Deezer they can experience music, not just listen to it.
 

“The choice to have prioritised this change was not the best, it would have been good to strengthen the user experience rather than degrade it.”

Satisfying our users experience is indeed crucial. Development and modification choices can be complex, which means that the change itself was so significant that some bugs crept in during this transition. All have been flagged by our developers and technicians, who are already fixing these errors.

 

The identity change will be present in all future app updates. We hope you will adopt the new design and enjoy the new Deezer experience.

We adopt this new identity with pride, and although not everyone likes it yet, we still hope to find a place in your hearts 💜.

 

 

 

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      Rising Star
      BartCH
      Rising Star
      November 13, 2023

      Just popped in to see how the poll is going. It’s not getting any better, is it? 😅

        Rising Star
        BartCH
        Rising Star
        November 13, 2023

        I don 't like your new design . can I switch to the old one?

        The answer is yes, you can. On Android you just need to download the previous version of the app (pre-rebrand, 7.1.5.81) and disable automatic updates. 

          Roadie
          Falcorin
          Roadie
          November 13, 2023

          On the browser version of deezer it works just fine, but I also can’t find it anywhere on mobile :/

            Roadie
            Falcorin
            Roadie
            November 13, 2023

            I don’t like the new logo so much, but that’s the other story

            What annoyed me enough to find this article and write what do I think about the new update, is erasing from existence the shuffle option on android for all of the user’s music (or I just can’t see it anywhere).

            Simplified icons are something diffrent, but ok, new font ok, purple is good, I’m here to listen to music after all.

            Also in the new update I’m unable to exit the song view by pulling it down - little thing, but a bit annoying.

            Please, fix those hopefully soon

              Hitmaker
              CT Spartan
              November 13, 2023

              Not very inclusive at all! While I don’t have visual impairments either, trying to use this new design over the old one makes me feel like I am visually impaired.

                Hitmaker
                CT Spartan
                November 13, 2023

                I am so glad this is an option. I am only 2 months into a yearly subscription, and they won’t refund any of it. I wouldn’t have renewed if I new this update was coming. At least I can bare the remaining months on version 7.

                  Leonídia.Deezer
                  Community Manager
                  Leonídia.Deezer
                  Community Manager
                  November 13, 2023

                  Hi @Roger Flores, thank you so much for your feedback.

                  I've already passed it on to our technical team.

                  Your input is truly appreciated.

                    Roadie
                    spreatty
                    Roadie
                    November 13, 2023

                    Same is for me. I switched from Tidal to Deezer's HiFi plan. Loved all about it until now. I am glad I can use the old version. What bothers me is that I still pay money, so it looks like I support these changes while I don't.

                      Guitar Hero
                      Paxy
                      Guitar Hero
                      November 13, 2023

                      I think imma do that to cuz tf is this update...

                      What is the difference between a fish and a piano? You can’t tuna fish.
                        Guitar Hero
                        RPM
                        Guitar Hero
                        November 13, 2023

                        Voted but here to verbally chastise Deezer devs for this abomination of a "refresh". Are the devs having an identity crisis themselves? Or maybe top management no longer knows what or who they are? Did you guys hire Kathleen Kennedy? No matter, our family plan will be cancelled starting in December because DEEZER NEVER LISTENS!

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